Building Your Direct Mail Program: Workbook (Heftet)

Serie: J-B Fund Raising School S. 

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Forfatter:
Innbinding: Heftet
Utgivelsesår: 2001
Antall sider: 112
Forlag: John Wiley & Sons Inc
Språk: Engelsk
Serie: J-B Fund Raising School S.
ISBN/EAN: 9780787955298
Kategori: Data , Økonomi og ledelse og Organisasjon og ledelse
Omtale: Building Your Direct Mail Program: Workbook
This workbook shows how nonprofit organizations can make their direct mail programmes as effective and efficient as possible. It includes suggestions for every step of the direct mail process from who receives the direct mail package through evaluating the results. It provides guidelines for projecting mailing costs and has suggestions for all phases of the direct mail process.

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