Business Practices in Emerging and Re-Emerging Markets (Heftet)

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Innbinding: Heftet
Utgivelsesår: 2008
Antall sider: 281
Forlag: Palgrave Macmillan
Språk: Engelsk
ISBN/EAN: 9781349536917
Omtale Business Practices in Emerging and Re-Emerging Markets
This book highlights current business practices in the emerging markets of China, Ghana, India, Kenya, Nigeria and UAE, and explains how global competition has created a culture of competitiveness and an era of consumerism. The region-specific issues, tested theories, and empirical evidence make the book of value to both researchers and managers.

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