Choosing the Right Pond (Heftet)

Human Behaviour and the Quest for Status

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Innbinding: Heftet
Utgivelsesår: 1993
Antall sider: 299
Forlag: Oxford University Press Inc
Språk: Engelsk
ISBN/EAN: 9780195049459
Kategori: Økonomi og ledelse og Psykologi
Omtale: Choosing the Right Pond
Is it better to be a big frog in a small pond or a small frog in a big pond? In this lively and original book, the author argues persuasively that people's concerns about status permeate and profoundly alter a broad range of human behaviour. He takes issue with his fellow economists for too often neglecting fundamental elements in human nature in their study of how people make basic economic choices.

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