Commercialization of Innovative Technologies (Innbundet)

Bringing Good Ideas to the Marketplace

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Forfatter: , og
Innbinding: Innbundet
Utgivelsesår: 2008
Antall sider: 272
Forlag: John Wiley and Sons Ltd
Språk: Engelsk
ISBN/EAN: 9780470230077
Omtale: Commercialization of Innovative Technologies
This book helps you find innovative new technology ideas and guides you through the complete lifecycle of product innovation, including screening, funding, development, and commercialization. It gives you an edge by enabling you to start off with a solid foundation and strategy. Commercialization of Innovative Technologies focuses on three core areas that set the stage for successful commercialization: Developing and managing a strong, flexible "innovation team" of inventors, investors, technologists, and entrepreneurs; building a portfolio that spreads risk; leveraging input from technologists throughout the commercialization process.

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