Crisis Leadership (Heftet)

Planning for the Unthinkable

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Forfatter:
Innbinding: Heftet
Utgivelsesår: 2006
Antall sider: 144
Forlag: John Wiley and Sons Ltd
Språk: Engelsk
ISBN/EAN: 9780471229186
Omtale: Crisis Leadership
From product defects to environmental disasters-almost every day a new corporate crisis hits the headlines. In the majority of cases the results are disastrous: costly and time-consuming efforts to establish a positive public image can be wiped out in seconds. The inadequate, and often damaging, response of American business to such adversity proves that we don't need better crisis management-we need crisis leadership. Ian Mitroff offers a new proactive approach that focuses on doing everything humanly possible to prevent crisis before they happen, rather than merely putting the best possible spin on the aftermath. In easy-to-read, accessible language, Mitroff presents the critical, key lessons that will help managers lead the organization through a major crisis.

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