Customers are People (Innbundet)

The Human Touch

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Innbinding: Innbundet
Utgivelsesår: 2002
Antall sider: 324
Forlag: John Wiley and Sons Ltd
Språk: Engelsk
ISBN/EAN: 9780470848890
Omtale: Customers are People
Although 70% of the customera s decision to buy is based on how they are treated as people, few ornganizations have recognized its importance as well as understanding how to implement the "human touch" art as a science. John McKean provides a practical guide to implementing this art as consistent, business--wide, technology--enabled science drawn form proven approaches from world--class human touch practitioners.

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