Communicating India's Soft Power (Innbundet)

Buddha to Bollywood

Serie: Palgrave Macmillan Series in Global Public Diplomacy 

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Innbinding: Innbundet
Utgivelsesår: 2013
Antall sider: 238
Forlag: Palgrave Macmillan
Språk: Engelsk
Serie: Palgrave Macmillan Series in Global Public Diplomacy
ISBN/EAN: 9781137027887
Kategori: Kulturhistorie
Omtale: Communicating India's Soft Power
In recent years, India has emerged as a major economic and political power. Yet, the country's cultural influence outside India has not been adequately analyzed in academic discourses. This book, a pioneering attempt, from an international communication/media perspective, is aimed to fill the existing gap in scholarship in this area.

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