e-Business (Heftet)

Serie: ExpressExec S. 


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Innbinding: Heftet
Utgivelsesår: 2002
Antall sider: 128
Forlag: John Wiley and Sons Ltd
Språk: Engelsk
Serie: ExpressExec S.
ISBN/EAN: 9781841122120
Kategori: Data
Omtale: e-Business
Fast track route to understanding and mastering e-business tools and opportunities Covers the key areas of e-business, from developing e-business strategies and learning how to complement existing business program to using e-business as a change management tool as well as a competitive weapon

Examples and lessons from some of the world's most successful businesses, including Staples, Travelocity, eBay and COVISINT, and ideas from the smartest thinkers, including Patricia Seybold, Thomas Koulopoulos, John Hagel III, Marc Singer, Thomas H. Davenport and John C. Beck

Includes a glossary of key concepts and a comprehensive resources guide

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