Health promotion is high on the political agenda - it has been highlighted in the Health Service reforms, achieved recognition as an important dimension of public policy, and has come to be seen as an essential aspect of the work of all health professionals. There is widespread disagreement as to what health promotion is or indeed ought to be. Attempts have been made through academic literature to resolve these uncertainties, largely resulting in further controversy. Such abstract discussions have not been aimed at the specific needs of health professionals such as nurses. This book not only takes up the conceptual challenges but meets the practical demands of health care settings.