Competition 1993 (Heftet)

Forms, Facts and Fiction


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Innbinding: Heftet
Utgivelsesår: 1993
Antall sider: 329
Forlag: Palgrave Macmillan
Språk: Engelsk
ISBN/EAN: 9781349128594
Kategori: Markedsføring
Omtale: Competition 1993
The book is an iconoclastic overview of the art of analyzing industries and competition. The book examines the capabilities of several complex business tools such as decision analysis, accounting, and other 'MBA-science' disciplines, and translates them into commonsensical concepts such as competitive strengths, uncertainty, complexity and 'results'.

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