Know Your Customer (Heftet)

New Approaches to Understanding Customer Value and Satisfaction

Serie: Total Quality Management 



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Forfatter: og
Innbinding: Heftet
Utgivelsesår: 1996
Antall sider: 360
Forlag: John Wiley and Sons Ltd
Språk: Engelsk
Serie: Total Quality Management
ISBN/EAN: 9781557865533
Kategori: Markedsføring
Omtale Know Your Customer
Intended for business students and managers who want to become more customer-oriented, this book focuses on helping managers develop information skills for understanding customers' perceptions of value and satisfaction.

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