Architecting Enterprise (Innbundet)

Managing Innovation, Technology, and Global Competitiveness

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Forfatter:
Innbinding: Innbundet
Utgivelsesår: 2014
Antall sider: 339
Forlag: Palgrave Macmillan
Språk: Engelsk
ISBN/EAN: 9781137366771
Kategori: Økonomi og ledelse
Omtale: Architecting Enterprise
The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing a business.

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