Behavioral Operational Research (Innbundet)

Theory, Methodology and Practice

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Innbinding: Innbundet
Utgivelsesår: 2016
Antall sider: 395
Forlag: Palgrave Macmillan
Språk: Engelsk
ISBN/EAN: 9781137535498
Kategori: Økonomi og ledelse
Omtale Behavioral Operational Research
Behavioral research is making a significant
impact on many academic disciplines. Its status as the source of some of the
most profound research in the social sciences is unparalleled. Therefore, it is not surprising
that
interest in Behavior and Operational Research (OR) is
burgeoning, even though understanding the relationship between knowledge, behavior
and action has been an academic preoccupation in OR since the beginning of the
discipline.

This book introduces the idea of Behavioral OR,
where the theoretical and empirical developments in the behavioral field are
making an impression on OR academics and practitioners alike. The book provides
a much needed overview that connects together theory, methodology and practice
and offers the "state of the art" on Behavioral Operational Research theory and
practice. The book not only includes chapters by leading academics, but also
includes rich and insightful real-life case studies by practitioners.

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