Business Analytics (Blandet mediaprodukt)


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Innbinding: Blandet mediaprodukt
Utgivelsesår: 2014
Antall sider: 656
Forlag: Pearson Education (US)
Språk: Engelsk
ISBN/EAN: 9780321997821
Kategori: Økonomi og ledelse
Omtale: Business Analytics
Business Analytics, Second Edition teaches the fundamental concepts of the emerging field of business analytics and provides vital tools in understanding how data analysis works in today's organizations. Students will learn to apply basic business analytics principles, communicate with analytics professionals, and effectively use and interpret analytic models to make better business decisions. Included access to commercial grade analytics software gives students real-world experience and career-focused value. Author James Evans takes a balanced, holistic approach and looks at business analytics from descriptive, and predictive perspectives.

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