Companies and Markets (Heftet)

Understanding Business Strategy and the Market Environment


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Forfatter: , og
Innbinding: Heftet
Utgivelsesår: 1994
Antall sider: 320
Forlag: John Wiley and Sons Ltd
Språk: Engelsk
ISBN/EAN: 9780631190998
Kategori: Økonomi og ledelse
Omtale: Companies and Markets
This path--breaking new textbook brings together the two key areas of business policy and industrial economics to provide students with a powerful new framework for understanding the factors which influence a firma s choice of strategy and the market consequences of these strategic choices. An ideal text for students of business strategy and industrial economics. A lecturera s manual is available free of charge to adopters.

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