Competing Against Multinationals in Emerging Markets 2015 (Innbundet)

Case Studies of SMES in the Manufacturing Sector

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Innbinding: Innbundet
Utgivelsesår: 2014
Antall sider: 146
Forlag: Palgrave Macmillan
Språk: Engelsk
ISBN/EAN: 9781137500304
Kategori: Økonomi og ledelse
Omtale: Competing Against Multinationals in Emerging Markets 2015
Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.

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