Grinding it Out (Heftet)

The Making of Mcdonalds



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Forfatter: og
Innbinding: Heftet
Utgivelsesår: 2016
Antall sider: 256
Forlag: St Martin's Press
Språk: Engelsk
ISBN/EAN: 9781250130280
Kategori: Økonomi og ledelse
Omtale: Grinding it Out
Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. Hisrevolutions in food service automation, franchising, shared national training and advertising have earned him aplace beside the men who founded not merely businesses but entire new industries.But even more interesting than Ray Kroc the business legend is Ray Kroc the man. Not your typical self-madetycoon, Kroc was 52 when he met the McDonald brothers and opened his first franchise. Now meet Ray Kroc, theman behind the business legend, in his own words. Irrepressible enthusiast, perceptive people-watcher, and bornstoryteller, he will fascinate and inspire you. You'll never forget Ray Kroc.

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