Harnessing Place Branding Through Cultural Entrepreneurship (Innbundet)

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Innbinding: Innbundet
Utgivelsesår: 2014
Antall sider: 315
Forlag: Palgrave Macmillan
Språk: Engelsk
ISBN/EAN: 9781137465153
Kategori: Økonomi og ledelse
Omtale: Harnessing Place Branding Through Cultural Entrepreneurship
This book draws together three overlapping relationships and knowledge domains. These are the cultural entrepreneurship/creative industries, the public and/or private philanthropic contributions that have funded artistic production and the preservation and presentation of place brands as a mechanism to revitalize local economies and communities.

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