Industrial Design, Competition and Globalization 2010 (Innbundet)

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Innbinding: Innbundet
Utgivelsesår: 2009
Antall sider: 263
Forlag: Palgrave Macmillan
Språk: Engelsk
ISBN/EAN: 9780230203495
Kategori: Økonomi og ledelse og Design
Omtale: Industrial Design, Competition and Globalization 2010
Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.

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