Men's Health Workout War (Innbundet)

Lose Pounds, Gain Muscle, Destroy Your Opponents

Serie: Men's Health 

Forfatter:

og

Forfatter: og
Innbinding: Innbundet
Utgivelsesår: 2015
Antall sider: 288
Forlag: Rodale Press Inc.
Språk: Engelsk
Serie:
ISBN/EAN: 9781623364120
Kategori: Kosthold
Omtale Men's Health Workout War
Former Los Angeles Lakers strength coach Jim Cotta harnesses men's passion for one - upmanship with an innovative get-in-shape program in Men's Health WorkoutWar. This book features a highly effective, 60-day exercise and diet program broken up into quarters and an overtime round. The unique hook is that it makes the fitness instruction much more effective by turning it into a friendly weight-loss war that uses locker-room-style trash talking and cash prizes to drive dramatic results. Basketball great Shaquille O'Neal, who penned the book's foreword, used a "shirts off" competition against Charles Barkley on national television to spur his own body transformation, and Cotta was his weight-loss coach. That gave Cotta the idea to build a blueprint for grassroots fitness competitions, complete with multiple contest formats and advice on using social media to build excitement.

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