Strategic Management (Heftet)

Forfatter:

og

Forfatter: og
Innbinding: Heftet
Utgivelsesår: 1987
Antall sider: 407
Forlag: Bloomsbury Publishing PLC
Språk: Engelsk
ISBN/EAN: 9780333387658
Omtale Strategic Management
This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. It incorporates a critical review of recent techniques of external and internal appraisal, strategic option generation and of selection and evaluation as well as covering a wide range of current issues.

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