Strategic Management: Theory (Heftet)

An Integrated Approach

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Innbinding: Heftet
Utgivelsesår: 2014
Antall sider: 528
Forlag: Cengage Learning, Inc
Språk: Engelsk
ISBN/EAN: 9781285184494
Omtale Strategic Management: Theory
This leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Charles Hill, Gareth Jones, and Melissa Schilling integrate cutting-edge research on topics including corporate performance, governance, strategic leadership, technology, and business ethics. Based on real-world practices and current thinking in the field, the eleventh edition of STRATEGIC MANAGEMENT features an increased emphasis on the changing global economy and its role in strategic management.

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