Volkswagen Beetle (Heftet)

Serie: Shire Library 

Forfatter:

Forfatter:
Innbinding: Heftet
Utgivelsesår: 2014
Antall sider: 64
Forlag: Bloomsbury Publishing PLC
Språk: Engelsk
Serie:
ISBN/EAN: 9780747814474
Omtale Volkswagen Beetle
Few cars have achieved the iconic status of Volkswagen's classic and much-loved Beetle - yet its origins are intertwined with the dark days of Nazism. This book looks at those origins, at the marque's initial post-war rescue by the British and the effect of early VW Director General Heinz Nordhoff's forward-looking desire to perfect one model rather than spread the company's talent over a range of designs, at the impact of radical-minded advertising campaigns and at the Beetle's never-to-be-beaten production record for a single model of nearly 22 million cars. Bringing the reader right up to the present day, marque expert Richard A. Copping recounts the Beetle's story in a lively and authoritative manner guaranteed to delight devotee and casual browser alike.

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